Maggio 21, 2025

Negli ultimi anni il mercato del marketing emozionale ha registrato una crescita esponenziale, diventando un settore strategico per le aziende di tutto il mondo, con personalizzazione e intelligenza artificiale quali parole-chiave.

In un’ottica di Total Look, si rafforzano le sinergie tra abbigliamento, calzatura, borse, bijoux e complementi, con le due fiere madrilene che si terranno insieme al padiglione 8 di IFEMA, dall’11 al 13 settembre 2025. Ne parliamo con Julia Gonzalez Romo, direttrice anche di Intergift – Madridjoya.

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