zalando-james-francoAccordingly, a double-digit increase for 2018, ranging between +20% and +25%, is also forecasted.
In the same period, there was also growth registered in the revenue of the Dutch area – Germany, Switzerland, Austria – which arrived at 475 million euros for an increase of +17%, while the rest of Europe arrived at 428 million euros, registering a +28%.
The merit of this incredible performance goes to the advertising campaign that used the actor James Franco (here pictured) as its protagonist, and to the launching of new brands, among which is included Oysho.