Focus on Markets

Markets news from our blog

Sustainability: how can ‘green washing’ be avoided?

Claudio Marenzi (Herno) and Jacopo Schettini Gherardini (Standard Ethics) tackle the theme that is more relevant today than ever before, but also controversial, that of sustainability and how it must start from the industry and by sharing the relative costs along the fashion supply chain with reciprocity occurring on a global level.

The fashion revolution 

The world of fashion is going through a moment of profound and momentous change, accelerated by the outbreak of the pandemic, with a greater diffusion of digital technology in various segments and changes connected to players and their roles.

Authentic Italy out to conquer Thai e-commerce

The ICE Agency, through its Bangkog Office, has signed an agreement with Lazada, one of the main marketplaces in the Thai market, which boasts about 30 million active users on a monthly basis, in order to promote Made in Italy within of the “Authentic Italy” showcase on LazMall: we talk about it with the director Giuseppe Lamacchia

‘Accessible’ personalisation

Representing one of the most promising pathways for fashion in the near future, it offers customers the possibility to stand out and proclaim a unique and original personality, through a garment or shoe that reflects the tastes and mood of any given moment.

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