After Donald Trump levied tariffs on steel and aluminium imports to the USA, the EU reacted by implementing a tax between 10 and 25% on 200 products arriving from the USA, including footwear.

A measure taken with great reluctance this past June, in opposition to European liberal values: “We did not want to arrive at this point – in fact commented the European Commissioner for Trade Cecilia Malmström – but the unilateral decisions of the United States have forced our hand. If they reverse their decision, we too will revoke our tariffs”.

At a distance of three months from the tariffs war between the USA and EU, the situation is still on standby: the tariffs of the American President’s protectionist policies did not have the hoped for effect of discouraging imports, nor did they have repercussions on Made in Europe and Made in Italy, as feared by Confindustria. The only certainty is that American shoes, like Nike, will cost European consumers a little more.