Having fun, in complete freedom and feeling good about yourself: this is the motto of OFF PLAY, the brand born in Naples during the dark period of the pandemic, from the collaboration between experienced shoe and trainer professionals, designers and New Footwears, an Italian producer of quality footwear for three generations, also chosen by several luxury brands in the sector.

OFF PLAY expresses the idea of free time (“time OFF”) and of getting back to having fun together (“let’s PLAY together!”), a different approach to a new lifestyle. With its bold and contemporary design, combined with quality and traditional craftsmanship, OFF PLAY brings Made in Italy and creativity to young people all over the world.