In the year 2000, after different work experiences in various fields, Monica Chemini started collaborating with Riva del Garda Fierecongressi S.p.A., and has been taking care of Expo Riva Schuh’s organisational secretariat for 20 years. A long time during which she had the opportunity to observe the event’s changes, developments and progresses. Evolutions which mask her commitment to an event that in recent decades has seen the number of participating companies considerably increase, representing the most important producing countries at global level.
Strengthened through the in-depth knowledge acquired by the event’s exhibitors, from this autumn she became part of the project aimed at visitors in a transversal way.

What is your current commitment about?
“I take care of the Buyer Programme, together with a staff dedicated to this very important project for us. The Buyer Programme is an initiative dedicated to national and international professionals in the footwear and leather goods sector, to facilitate the meeting between supply and demand.
The programme completes the experience in the event by adding an agenda of B2B meetings to the exhibition moment, set through our platform and organised on the basis of the buyers’ needs, an opportunity to promote knowledge about products, materials and technologies”.

An all-round attention to buyers…
“Yes. I would say so. As a matter of fact, we have studied new initiatives dedicated to buyers. They will represent a real opportunity to discover our territory and participate in some activities that, in addition to the business aspect, will above all make it possible to strengthen relationships.
As Friedrich Karl Eichholz – one of the founders of the event – likes to point out, the combination of business and relaxation, that is bleisure is among the secrets of the success of Expo Riva Schuh – Gardabags!”

Who can join this programme?
“TheBuyer Programme is exclusively reserved to buyers who work in the field of volume footwear, leather goods and accessories.
We have opened a very important direct and dedicated channel to meet the needs of visitors: for more information and to submit your application, please write
to buyers@exporivaschuh.it”.