"Having consolidated the relationship with Milano Fashion Group, which has been in the industry for over 70 years, with a long-term license allows us to have excellent ambitions and to be optimistic." This is how Rocco Barocco, who visited the MICAM September 2022 booth crowded with many customers, thinks. The collection presented exalts Made in Italy know-how and speaks of elegance and contemporaneity: "For next season we will play a lot with color and an interesting choice of accessories. Coordinated bags and shoes in pastel shades and finely decorated, this is the mood to choose for next spring-summer."

The one between Roccobarocco and Milano Fashion is a prestigious partnership that is already providing excellent results. The well-known fashion brand joins the group's other licenses (ALV by Alviero Martini and Ungaro), thus enabling Milano Fashion's ever-expanding distribution network to record an always growing turnover, about 75 percent of which is made in Italy.