Increasingly oriented towards quality, innovation and foreign markets, the fair organised by IFEMA from 12 to 14 September in Madrid, proved itself to once again be an event of reference for the Iberian Peninsula in terms of business and fashion information. Around 800 brands exhibited, with a large part of the offering dedicated to Swimwear and Lingerie, and around 15,200 professional visitors. Results that also confirm the validity of the new show dates, with the start of the fair on Thursday, which proved itself to be especially productive, and its end on Saturday. Likewise contributing to Momad’s success was the international guest programme, attracting 44 decision-making buyers from 21 countries. Among the focuses of this edition, was also that on sustainability with the ‘Sustainable Experience Area’ and with the dedication of a full day – Green Saturday – exclusively to sustainability. As a complement and in parallel to the business activity, the ‘Momad Forum’ included an extensive programme of seminars and presentations aimed at supporting and relaunching business and once again addressing the increasingly relevant theme of sustainability. Finally, not to be forgotten was the ‘Momad Catwalk,’ with its programme of live product presentations, which met up with great interest from the public.