How does the Levis By You initiative work? It is the project that allows customers to choose the fabrics of the Levi’s brand – leather, denim, corduroy or Sherpa – with which to customize their very own pairs of high or low top Air Force 1 shoes and Air Max 90 sneakers on the Nike.com/LevisByYou website. At the same time, Levi’s and Nike propose a limited edition collection of Air Force 1 high and low tops in the colourways of pink and indigo, with logo, in a pure street style, which blends the two brands’ iconic elements of style and design, including the Nike swoosh and the Levi’s jacron. The capsule collection will be sold in the Levi’s stores of Paris, Berlin, and London.
Levi’s By You covers Nikes in denim
Industry September 5, 2019A collaboration between two industry giants: from one end, the colossal Nike sportswear brand, from the other end, the most iconic jeans brand of all time, Levi’s.
