Momad Shoes gets ready to celebrate its next edition scheduled from 7 to 9 September, with a focus on attracting a greater number of international buyers through the support of Icex, the Spanish Foreign Trade Institute. The programme dedicated to foreign buyers already saw its first results in mid-July, with the confirmed participation of 40 international professionals at the fair in Madrid. These representatives of companies from the global footwear purchasing and distribution chain with high decision-making capacity will be coming from the countries of Saudi Arabia, Qatar, Chile, Costa Rica, Ecuador, the United States, the United Arab Emirates, Guatemala, Ireland, Israel, Jordan, Mexico, Panama, Peru, Puerto Rico and the Dominican Republic.
In terms of offering, Momad Shoes will feature established and emerging brands of Spanish and international origins, capable of offering buyers a complete panorama of footwear proposals and trends for the coming season: from elegant models to sports shoes, and from eco-friendly proposals to the trendiest footwear for men, women, and children. Protagonists will be the collections for summer 2019, but operators will also have the opportunity to make their final winter purchases of ready-to-wear fashion. Among the Spanish brands on show will be Vidorreta, Exé, Pons Quintana, Sixty Seven, Chie Mihara, Som.mits, United Nude, Angari, Chika10, Coolway, Cosdam, Alma en Pena, Calzados Marian, and Sneaker Business, alongside Portuguese brands like Luis Onofre, Gold & Rouge, and Aerobics Shoes, and Italian names like Sandali Positano and Freemotion Shoes.
Momad Shoes will also take place in conjunction with another important trade fair, Momad Metropolis – International Fashion Show, which is the Iberian Peninsula’s leading fashion trade and clothing event.
As far as initiatives in parallel to the trade activity are concerned, there will be fashion shows, thematic exhibitions, the Forum of lectures and talks on topics of interest for the industry, and Momad Talents, the contest launched last June on social networks to support young designers.