Moreschi launches a capsule collection dedicated to AG Fronzoni.

With the collection of Spring/Summer 2016, which coincides with the 70th anniversary of the firm founded in 1946 by Mario Moreschi, the renowned footwear manufacturer of Vigevano pays homage to Milanese designer AG Fronzoni who in the Seventies acted as artistic director, with a capsule collection dedicated to him. The unmistakable Italian imprint of Moreschi thus becomes a voyage through style and design. A man of strong and intransigent character, Fronzoni carried out all his work with sobriety and minimalism. A perfect philosophy for the spontaneous and versatile elegance of the Moreschi man. Focus is on the highest quality products in a collection, that of spring/summer 2016, which in its simplicity enhances every gesture, every combination, every impeccable detail for a look that, always and everywhere, is pure lifestyle. Slip-ons strictly in black leather with cowhide soles, of sober and slim lines inspired primarily by the famous “Moreschi walking style”, a timeless icon framed with strict and clear-cut formality by AG Fronzoni himself in the unmistakable Moreschi advertising campaign in the ‘60s.