An exclusive project that is fully customisable: the iconic My Cesare presents an innovative multi-material construction that can be personalised by choosing the desired Pantone colours of the logo, overlapping mesh, upper, leather details, and ultralight rubber sole. A new milestone for the fashionable sneaker.

The personalisation can be done in both the physical stores of Ermenegildo Zegna – including select boutiques around the world -, as well as online on with Farfetch and WeChat, thanks to an interactive app. Once ordered, in only 6-8 weeks’ time your very own custom model will be ready.

For the launching of My Cesare, Zegna has involved several celebrity endorsers, from the American musician Topaz Jonas, to the Latin-American singer A. Chal and model Sonny Hall, who will all share through photos and videos their stories and experiences in personalising the sneaker.