Diadora Heritage has decided to use its sneakers, which are a mix of Made in Italy tradition and craft workmanship, in launching the brand new “Animal pack” capsule collection, which is an ode to preserving animal species. Protagonist is the N9000, the iconic Nineties running shoe that celebrates its 30th anniversary with two versions: the first dedicated to the polar bear is elegant and pure in its white, light grey, and light blue tones, while in the version dedicated to the king of the jungle, it uses the same warm tones as the lion. There is then MI Basket, the original model of the 1984 Milan Basketball team, which in this all-black version represents the gorilla, while the dynamic and streamlined look of Eclipse brings to mind the wolf, with the lively tones of the woods.
The capsule collection has been realised in collaboration with Leo Colaciccio – a.k.a. LC23 – the designer of Gioia del Colle who renews his collaboration with Diadora.
Proceeds from all sales of Animal Pack will be destined for the development of educational projects aimed at protecting the environment and preserving animal and plant species in partnership with the Parco Natura Viva in Bussolengo (VR).