Founded by the Bonetto brothers in 1971 in the Asolo-Montebelluna district, the story of Bonis is characterised by 50 years of passion and successes in the sector of Private Labels and Licenses. Already in the Seventies, it had conquered the European market with its fashionable after-ski products, and then in the 80’s it founded the BIT brand of casual and sports footwear. In the 90’s it acquired the U.S. Polo Assn license, and today, it is intent on reinforcing its leadership in the production of high-end fashion sneakers, which includes important collaborations with brands like Rihanna and Puma. The key to its success? Its focus on quality and service, with an increasingly high level of sustainability in its proposals.