Interview with Ulrike Kähler – Project Director of Gallery and Gallery ShoesThe next appointment with Gallery Shoes is from 11 to 13 March 2018.
“This first edition of Gallery Shoes was a genuine success for us. We are very satisfied because we hit the bull’s eye and the results went above and beyond our expectations, above all when considering the short amount of time we had available. This was a confirmation of how in order to change it was necessary to make a break with the past, starting from the location – with the more fashionable and trendier new Bohler area -, to then end with a new concept. We all worked with great heart and complete dedication, we gave it our all, and the results proved us right. Now, however, we need to focus more on the international profile of the event, reinforcing the promotion of the show, with a special emphasis on Northern Europe. Our aim is to create an event dedicated to mid-to-high end footwear, with a proposal that is clearly divided according to product type, all to the advantage of the buyers themselves. We are not interested in growing in size, but rather maintaining a clear and well-defined concept. In the future, we will take greater advantage of the existing synergies between footwear and apparel, since we noticed how many visitors are present at both of the fairs we organize – Gallery Fashion Trade Show and Gallery Shoes –to get a preview of the collections and subsequently book their orders”.