Velasca, 2.5 million euros for international expansionVelasca, the digital brand of Made in Italy men’s footwear receives new financing equal to 2.5 million euros from the venture capital firm P101 SGR and from the company Milano Investments Partners.
The company founded in 2013 by Enrico Casati and Jacopo Sebastio was already at the breakeven point by the end of 2017, the year in which it registered exponential revenue growth (+100% over 2016 to more than 5 million euros). 20% of its sales are destined for foreign markets like France, the United Kingdom, and Northern Europe, while 35% of its sales occur through its online platform, and 65% occur offline at its flagship stores located in Milan, Rome, and Turin.
“We are especially proud of having received new capital that will allow us to accelerate with our plans for international expansion. – declared co-founder Sebastio to the press. – Thanks to this investment, we will in fact be able to develop the segment of online sales, while also creating a physical presence not only in Italy, but also in Europe and North America. This operation once again reconfirms how Italy is fertile ground for companies like ours, with an energetic drive towards innovation”.