PUMA and MTV work together to reinvent pop culture and street stylePUMA and MTV, a new and exciting partnership that combines pop culture and sport fashion with a special edition RS-X sneaker that celebrates the total reinvention of musical culture.
PUMA launches the new aggressive RS-X Tracks sneaker characterised by design elements of the retro future that fit into the reinvention of musical culture.
We are excited to collaborate again with a brand that has successfully reinvented itself - said Adam Petrick, PUMA Global Director for Brand & Marketing.
Made with mesh and fabric upper, the RS-X Tracks is covered with elegant leather and equipped with OG RS technology on the midsole, the sneaker is carved with fabric on the heel and an inner sole with the RS PUMA brand. The voluminous silhouette will be initially available in the extreme, exaggerated and remixed colour Grey Violet - Charcoal Grey.