Primigi stores continue to growHaving celebrated its 40th anniversary in 2016, Primigi is set to launch two new single brand stores, one in Rimini, Italy and one in Sofia, Bulgaria.

Aug 22, 2017
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primigi1Thus continues the growth of Primigi in Italy and around the world with the expansion of franchised Primigi Stores, which have now reached quota 345 and go to join the three company owned stores in Italy and the 35 abroad, where you can find all types of product for children from 0 to 14 years of age: clothing, footwear, underwear and accessories. In addition to the single brand stores there is also a widespread distribution of Primigi footwear in independent stores (specialized and general) that today total around 2,200 in Italy and over 4,000 abroad.

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