After having invested 7.6 million euros in the opening of new boutiques, the launching of its latest stores confirms its continued investments in retail, with openings at the Sawgrass Mills Outlet in Miami and at the Mixc Shenzhen Mall in China, in the new Istanbul airport, at the Fidenza Outlet Village and at the El Corte Inglés in Barcelona…. At the same time, Monnalisa has created a new e-commerce platform: “We are working on an important strategic project meant to innovate our relationship with the consumer – explained CEO Christian Simoni to the press – the main principles of which will include customer engagement, creating an experience, entertainment, personalisation of products and the omnichannel. In this way we will clearly stand out from our competitors”.
Monnalisa invests in retail and e-commerce
Industry May 6, 2019Having ended the fiscal year with a consolidated turnover of 51 million euros, up +7% at a constant exchange rate, Monnalisa’s positive results are mostly due to its positive retail trend that compensated for losses in the wholesale sector (-4%), which still in any case represents 72% of its business.
