Francal, the trade fair dedicated to shoes and fashion accessories in Brazil, changes its location and moves to the Expo Center Norte in São Paulo, in order to offer its numerous public the very best exhibition experience. From 2 to 5 July, the 49th edition of the event will officially inaugurate the Spring-Summer 2018 sales season, which is the main season of reference for the Brazilian market, bringing the offer of more than 800 exhibitors together with a public of more than 60 thousand buyers coming from 70 different countries worldwide.
Fashion, inspiration, information, generation of contents, circulation of ideas and launching of new products: Francal is all this and much more. A platform for developing new business opportunities and solutions for the sector. A high-end selection with products that match quality, design, and a competitive price, with the main names in Brazilian footwear… A stage for new trends that will be the protagonists, for the first time at the show, also on the fashion runways, which will be held twice daily, helping to orient buyers in their purchases. Moreover, it will also provide an inside look at the sector’s hottest topics, proposed in a program of events, seminars, and readings with the participation of specialists, consultants, and digital influencers, and dedicated to analysing fashion and retail trends, as well as business opportunities…
Altogether, Francal will act as a multiplier of opportunities for the industry and for retail: sector brands will be able to find the right marketplace for promoting their collections and developing their business, also through the program Rede Exporta Francal, which promotes international business and Brazilian brands overseas. Buyers will instead find a quality selection, a platform where it will be possible to increase their knowledge and make new contacts.
Francal is organised by Francal Feiras in collaboration with Abicalçados, the Brazilian Association of Shoe Manufacturers, Ablac, the Brazilian Association of Artifacts and Footwear Retailers, Abiacav, the Brazilian Association of Leather Artifacts and Travel Articles Manufacturers, and Sindifranca – the Footwear Industry Union of Franca.
For further information
